The Roku Pro Series LX OLED TVs are now available exclusively on Amazon in 55-inch and 65-inch versions. Roku announced its new OLED TVs in September after years of offering a lineup of more affordable QLED TVs.
The Roku Pro Series LX models are a step up from Roku’s standard Pro Series OLED TVs. The standard Pro Series models started at $999 at the time of the announcement. The LX versions are more expensive: the 55-inch model costs $1,300 and the 65-inch model is priced at $1,600.
What Makes the Roku Pro Series LX Different?
Roku says the Roku Pro Series LX OLED TVs are its most advanced models yet. The biggest upgrade is the 144Hz variable refresh rate, compared to the 120Hz found on the standard Pro Series TVs.
That higher refresh rate makes the LX models better for gaming, especially if you play fast-paced shooters and action games with complex physics. Smoother motion and reduced screen tearing can make a real difference in competitive titles.
Brighter Panel and Better Color
The Roku Pro Series LX TVs are also brighter than Roku’s non-LX OLEDs. They offer a wider range of colors, which helps both movies and games look more vivid.
An advanced polarizer also reduces reflections on the display. That means less glare from windows and lamps, which is a common complaint with OLED panels in brighter rooms.
A More Advanced Remote
Another difference between the two ranges is the remote. The Roku Pro Series LX TVs come with a remote that has a rechargeable battery and hands-free voice capability.
That means you can speak commands without pressing a button first, and you won’t need to keep swapping out disposable batteries.
Shared Design and Features
Both the LX and standard Pro Series lines come with a new design. The TVs feature an ultra-thin metal bezel and a top-half that’s razor thin.
They’re powered by Roku OS and come with all its pre-loaded streaming apps. They also support Dolby Vision, HDR10+ and Dolby Atmos, so you get high dynamic range and immersive audio from compatible content.
Roku Pro Series LX vs Pro Series: Key Differences
| Feature | Roku Pro Series LX | Pro Series |
|---|---|---|
| Refresh rate | 144Hz variable | 120Hz |
| Brightness | Brighter, wider color range | Standard OLED brightness |
| Polarizer | Advanced anti-reflection | Not listed |
| Remote | Rechargeable battery, hands-free voice | Standard remote |
| Price (55-inch) | $1,300 | From $999 |
| Price (65-inch) | $1,600 | Not listed |
Where to Buy the Roku Pro Series LX
The Roku Pro Series LX OLED TVs are sold exclusively on Amazon. Shoppers can choose between the 55-inch model at $1,300 and the 65-inch model at $1,600.
Because the listing is exclusive to Amazon, you won’t find these models at other major retailers at launch.
Who Should Consider the Roku Pro Series LX?
The 144Hz variable refresh rate makes the Roku Pro Series LX a strong fit for gamers. If you play fast-paced shooters and action games with complex physics, the smoother motion is a clear advantage over the 120Hz standard Pro Series.
The brighter panel, wider color range, and anti-reflection polarizer also suit viewers in rooms with more ambient light. And the rechargeable remote with hands-free voice adds convenience for everyday streaming.
If you mainly watch movies and shows in a dark room and don’t need the extra gaming performance, the standard Pro Series OLED at a lower starting price may be enough.
The Roku Pro Series LX OLED TVs bring Roku’s most advanced display technology yet. The 144Hz variable refresh rate, improved brightness, wider colors, and anti-reflection polarizer set them apart from the standard Pro Series OLED lineup.
At $1,300 for the 55-inch and $1,600 for the 65-inch, they cost more than the $999 starting price of the standard Pro Series. Both models are available now, exclusively on Amazon.



